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Tue 28 Apr 2026 • 10:47

UK Shop Price Inflation Falls to 8.8% as Retailers Cut Prices in April

UK Shop Price Inflation Falls to 8.8% as Retailers Cut Prices in April

# UK Shop Price Inflation Declines as Retailers Reduce Prices in April

Shop price inflation in the United Kingdom has seen a notable decrease due to retailers implementing significant price cuts in April. According to the latest data from the British Retail Consortium (BRC) and Nielsen, the annual inflation rate for shop prices dropped to 8.8 percent from 9.0 percent in March. This trend demonstrates a continued easing of prices, especially within various sectors.

The BRC highlighted that food price inflation remained high at 15.7 percent year-on-year in April, yet it also showed signs of stabilizing, having fallen from 15.8 percent the previous month. This decline reflects an ongoing effort among retailers to manage consumer expectations and respond to diminishing demand.

Non-food items experienced less price inflation, resting at 3.8 percent in April, down from 4.8 percent in March. This change indicates that retailers are actively adjusting their pricing strategies in light of economic pressures and competitive market conditions.

Helen Dickinson, Chief Executive of the BRC, emphasized that despite ongoing challenges, there are encouraging signs of price moderation as retailers continue to pass on reductions to consumers. The data indicates a gradual return to more stable pricing environments, which is vital for both retailers and shoppers.

As retailers adapt to shifts in consumer purchasing behavior, these developments may contribute to further changes in the broader economic landscape in the upcoming months.

This report is for informational purposes only and is not financial advice.